Are you looking for Instapage alternatives? If you are planning to start working on your online presence, or already have a website up and running, Instapage is a reliable service to build landing pages. It is guaranteed to boost your site’s potential to generate leads and increase conversion rates.

Top-Instapage-alternatives-competitorsThis tool provides you with the power to create any landing page as you desire with endless options but minimal complications. This means you can easily create deployable landing pages without any knowledge of website designing and coding. You can either start building a landing page from scratch or use one of the ready-made templates that you can import easily and customize it further.

If that wasn’t enough, Instapage templates also has features to let you track your site’s conversion rate, detailed reporting, and analytics, and split testing to make your landing page more efficient.

Instapage also offers easy integration with more than 20 popular marketing tools to link you to all your existing customers on any other platform.

But wait, all these features it offers don’t come cheap. With the price tag if $199 per month, Instapage pricing might not be affordable for all. And even while carrying such a high price tag, it is not an all-in-one solution to build your complete business. And these problems might be the reason to look for a good Instapage alternative.

Instapage Alternatives and Competitors

#1. Unbounce

Unbounce Instapage alternative

Unbouce has been around since 2009 and is one of the top Instapage alternatives. Unbounce helps you create optimized landing pages that can drastically improve your website’s conversion rate.

You also get the options for deploying popups, adding sticky bars, and more. Every feature it has to offer is for you to get more engagement and ultimately boost lead generation.

After you’re up and running with Unbounce, you can create and deploy any number of landing pages with ease on any domain without any restrictions. You can even opt to split test your pages before publishing them to makes sure everything is in order.

Moreover, for an optimum experience, Unbounce offers completely mobile-friendly designs to help you improve the conversion rate of mobile users. Targeted for individuals and marketers looking for better conversions, this service is trusted by world-renowned brands such as New Balance and New York times as their landing page builder.

You can try out Unbounce for 14 days for free before you go for its premium plans starting from $80 a month if you are in a small yet busy business. The price goes way up to $300 per month for a business that is scaling without any intentions to stop.

Top Features of Unbouce

  • Drag and drop page builder with large selection of pre-made ready-to-use templates.
  • Dynamic text replacement.
  • Popups and stick bars.
  • Mobile friendly, AMP ready pages.
  • A/B testing, Real-time tracking and analytics.

Try Unbounce

#2. Kartra

Kartra alternative to instapage

Kartra is not just a landing page builder and editor but an all-in-one marketing platform that offers you features such as sales funnels, automated marketing, segmentation, and much more.

To be honest, Kartra is one of our favorites to-go tool.

Perfect for businesses of all types and sizes, this Instapage competitor is relatively new in the market but has already started to make a name for itself. Simply put, Kartra is a fantastic marketing platform with features that put it on the same league as Active Campaign and Drip.

It is surprising to see a landing page builder and marketing platform be as beginner-friendly as Kartra. Video hosting, affiliate system, autoresponder, inbuilt funnels are just some of what it has to offer among a plethora of other features.

The only downside of Kartra us that it doesn’t support all 3rd party integrations – yet.

For all those features, Katra charges $99 per month for the Starter Package. It comes with support for 2,500 leads and 15,000 emails per month among tons of other features. The price goes up to $499 per month for their Platinum packages offering additional features.

Top Features of Kartra

  • All-in-one marketing solution with drag and drop builder.
  • Tons of ready-to-use campaign templates, and funnels templates.
  • Beginner-friendly active support.
  • Integrated affiliate system.
  • Integrated video hosting.
  • Integrated membership portal builder.
  • Access and manage entire agency portfolio and client account from one place, and much more.

Try Kartra

#3. ClickFunnels


ClickFunnels is perfect for both beginners and advanced users as it offers pre-installed options to sales funnels for numerous niches.

With all the sophisticated tools in the market, you let go of a big sigh of relief when you use ClickFunnels. It easy to operate and yet provides an all-in-one marketing solution out-of-the-box.

And of course, this Instapage alternative also includes building and deploying landing pages. Unlike traditional online funneling, you do not have to deal with core things like hosting, autoresponders, landing pages, subscriber lists, and others.

Furthermore, ClickFunnels provides you with a good collection of varied templates that are tested and guaranteed to bring in more leads and generate sales.

The overall user-friendly interface ensures you won’t get lost among all the tools and features and will let you easily integrate various elements on templates such as amination, videos, and much more.

The only downside of Clickfunnels is its price. The cheapest package that ClickFunnels offers has a monthly fee of $97 per month. The price goes all the way up to $2,497 per month. You can opt for the 14-day free trial to make sure this is the right tool for you before committing to such high monthly fees.

Top Features of Clickfunnels

  • Easy to use and beginner-friendly with out-of-the-box online marketing solution.
  • Intuitive landing pages builder and editor.
  • Custom domains, sales funnels, opt-in funnels, and other advanced funnels.
  • A/B testing.
  • Integrated affiliate marketing, and much more.

Try ClickFunnels

#4. GetResponse

GetResponse isn’t just a landing page builder either; it is a total online marketing solution for businesses of all kinds. That means you get to not only have state-of-the-art landing pages for your website but also have other core tools needed to generate more leads and profit for your business.


This email marketing tool and landing page builder has been servicing businesses in over 180 countries and proudly claims itself as the easiest mail marketing solution in the market. And it stays true to its word too. the intuitive and hassle-free interface lets your build landing pages and emails that are not just high quality but also look professional.

With features such as tracking, analytics, gauging, and segmentation, you have the power to maximize lead generation through impactful email campaigns. All these features and tools but you do not have to have any technical background to utilize GetResponse.

You can get started with this Instapage alternative for a 30-day free trial and test out all their tools and features. If you think it is right for you, you can choose one of the paid packages that start from $15 per month and includes email marketing, autoresponders, unlimited landing pages, and much more. The price goes up to $99 per month for other advanced additional features.

Top Features of GetResponse

  • Responsive design with unlimited landing pages.
  • Stock images from Shutterstock.
  • A/B split testing, tracking and analytics.
  • Email, landing page, forms builder, and much more.

Try GetResponse

#5. ConvertKit

This affordable Instapage competitor is primarily built for professional bloggers, YouTubers, and podcasters and also supports lead generating landing pages.

Apart from being an online marketing solution that offers features such as automated workflow, email sequences, opt-in for, and more, it is also a great landing page builder that can be used either on your website or for your social media campaigns.


And if you’re too busy to create your landing page from scratch, you can go for one of the numerous templates they’ve got to offer. Moreover, you can personalize your email marketing campaigns and have total control over the delivery of the emails. You can send out email broadcasts, create custom segments, create automated workflows and so much more which all ultimately lead to better conversion and increase in profit.

You can create unlimited landing pages and forms, get a customizable domain, and manage 1,000 subscribers for free. this is perfect for startup and scaling businesses. If you’ve got to manage more than 1,000 subscribers, you can choose one of their paid plans that starts from $29 per month and goes all the way up to $59.

Opting for any of the paid plans will get you additional features such as automated sales funnels, integrations, deliverability reporting and so much more. you can even try out the premium packages for 14 days for free.

Top Features of Convertkit

  • Landing page creator with drag and drop interface.
  • Automation blueprints, rules, tracking and reporting.
  • User subscription management.
  • Drip emails, email sequences, and much more.

Try Convertkit

#6. LeadPages


Although LeadPages is relatively young, it has built its reputation as one of the best content marketing services that can help you boost your website’s conversion rate drastically.

With drag and drop interface and intriguing templates, LeadPages collects leads by connecting businesses with audiences. It provides hassle-free integration into any websites, landing pages, and everything in between. And if you want to take the matter into your own hands, you can build your landing page from scratch.

Even if you choose to use one of the many professionally designed templates, you can customize it as you see fit with simple drag and drop action and make it reflect your business. Before you deploy those freshly designed pages, split test them to see how they perform.

All the pages designed with this Instapage alternative is 100% SEO friendly so you get to stay in the top on search results. All these features and tools and yet you don’t have to be a techno-wizard to operate everything. The pages are super-fast due to efficient coding and reliable hosting.

LeadPages is a great option if you’re looking for a quick and cheap solution for getting your site up. For $25 per month, you can get started with LeadPages for 1 website. You get landing pages, popups, unlimited traffic and leads, and much more. the price goes up to $199 per month for up to 50 websites and features such as unlimited split testing, email triggers, advanced integration, and other advanced features.

Top Features of LeadPages

  • Intuitive drag and drop interface with easy customizations.
  • A good collection of templates.
  • A/B testing.
  • Built-in on-page payments feature.
  • Facebook ads builder.
  • Optimized for mobile devices.
  • Popups for easy leads capture.

Try LeadPages

#7. Landingi


This full-featured landing pages builder is the only one on the list that used PPDD (pixel-precise drag and drop) editor to help you make creative and professional-looking landing pages with ease. 

Doesn’t matter if you have no coding experience or you’re not creative with designs, Landingi’s collection of pre-made landing pages, customizable option and features will provide you with everything you need to get up and running. It is reliable and lets its users create, edit, and deploy landing pages hassle-free. If you’re looking for an easy way to build marketing campaigns that can guarantee you a better conversion rate, this is the tool for you.

With more than 100 quality templates, fonts, icons, and features such as one-click duplication, AWS hosting, custom forms, image optimizations, lead insights, and more, you can take your marketing and lead generation to a higher level with Landingi. The landing pages you create are automatically optimized for mobile devices.

You can test it out with a 14-day free trial, and opt for one of the paid options if you’re impressed. You can get the core package for only $29 per month. It comes with features such as unlimited landing pages and conversions, and 5,000 unique visitors. If you want more advanced features such as popups templates, customs fonts, lightboxes, and more, you have to pay up to $79 per month.

Top Features of Landigi

  • Easy setup with drag and drop editor.
  • Image, icons, and fonts library.
  • Image optimization.
  • Custom forms, Leads insights and tasks automation.

Try Landigi

#8. Thrive Architect

Thrive is an intuitive drag and drop page builder and editor which offers you advanced but simple tools to get your site up and running with no difficulties. However, it only works with WordPress.

Although being a relatively new WordPress page builder out there, it sure is popular among businesses and professionals alike. You can create optimized landing pages that will help you generate leads and deliver higher conversions.


With pre-made landing pages what are build for numerous marketing strategy and niche, you do not have to get your hands dirty trying to create one on your own. If you own a small business, you can easily create a one-page website to showcase what you have to offer.

This kind of site is easy to maintain and update too. and if you’re worried about conversions, Thrive Architect comes with pre-built conversion elements like timers, buttons, and lead generation forms that are completely customizable. Every page you create is also responsive and mobile-friendly. It works with all WordPress themes.

To get started, you have to spend $19 per month. The cheapest package gives you access to all Thrive themes and plugins, free updates, and 269 landing page templates. You can even pay a one-time fee of $97 for all features, unlimited updates, and support for 5 websites.

Top Features of ThriveArchitect

  • Drag and drop editor for landing pages, sales pages, webinar pages, and more.
  • High conversion homepage with mobile friendly designs.
  • Comes as WordPress plugin.
  • Full-width layouts, and much more.

Try ThriveArchitect

#9. OptimizePress


The last alternative of Instapage on our list is OptimizePress. This user-friendly high-converting landing page builder allows businesses and professionals to create any kind of WordPress pages without any hassle. Sales pages, marketing pages, webinar pages, you name it and OptimizePress will help you build it.

The pages you create are mobile-friendly and responsive, allowing them to work beautifully of all devices. You need no coding skills to make the pages work as intended. You get to use the Live Editor to preview the pages you’re creating in real-time to make any necessary changes and point out any bugs.

It is necessary to note that the true intent of OptimizePress is to create landing pages and it does so perfectly. You get to play around with more than 40 beautifully designed landing pages that are all responsive. The feature called OptimizeFunnels allows you to create your funnels.

With $99 per year, you get to build unlimited pages, have unlimited leads and traffic, get access to over 20 integrations, and much more. if you want more, you have to choose the Suite package that will cost you $199 a year. It comes with advanced features such as split testing, funnel stats, OptimizeLeads, and more.

Top Features of OptimizePress

  • Live editor with pre-made landing page templates.
  • Comes as a WordPress plugin.
  • Mobile friendly layouts.
  • Custom drip-feeding and more.

Try OptimizePress

Top Instapage Alternatives – Which one to Choose?

If you own a business, then you’re surely concerned about your ROI or return in investment. This is why you can’t afford to build landing pages that simply don’t deliver. Choosing one from the above list will get you going.

To conclude the list for you:

If you want tons of features and customizations, go for Unbounce, or Kartra. You may need time to get used to it but it will be worth it. Both come with numerous solutions for marking and advertising your business.

If you just want to focus on lead generation, and sales funnels, choose ClickFunnels, Getresponse, Convertkit, or Landing.

GetResponse has powerful features to improve your email marketing campaigns and has automation for converting leads to customers. ConvertKit too has an intuitive interface and advanced tools to utilize lead magnets. Landing lets you create effective landing pages with no prior coding and designing knowledge.

Consider Thrive Architect or OptimizePress if you want self host your tools with a WordPress website.

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